We’re a family-owned business from the northwest suburbs of Chicago, inspired by the simple yet powerful idea of spreading positivity through everyday wear. With two spirited daughters leading the creative spark, our family pours love into every printed t-shirt we design, each one celebrating the charm, warmth, and neighborly spirit of the Midwest.

But we’re more than just tees. We believe in giving back. That’s why 50% of all earnings go directly to charity, supporting causes that uplift communities and bring people together — just like a good old-fashioned Midwest potluck.

Whether you're from the heartland or just love the vibe, we invite you to wear your kindness proudly and help us make the world a little nicer, one shirt at a time.